Volkswagen announce sponsorship of the RTE coverage of the Magners League
8 December 2010; Pictured at the launch of Volkswagen’s sponsorship announcement of RTÉ’s Magners League coverage is, left to right, Maeve McCarey, Volkswagen Marketing, RTE pundit Brent Pope, Geraldine O’Leary, Commercial Director, RTÉ TV, Leinster player and Volkswagen ambassadors Shane Horgan and Dermot Rigely, Cross Media Manager, RTÉ Sport. The 10th season of the tournament sees the Magners League expanded to four nations as Italy joins Ireland, Scotland and Wales in a 12-team cross-border competition with two new Italian super sides, Benetton Treviso and Aironi Rugby, joining the fray. The sponsorship further enhances Volkswagen’s emerging status in the Irish rugby scene, with the car brand sponsoring several players and also joining forces with Leinster Rugby in 2009 to become the Official Car Partner of the Leinster Team. RDS, Ballsbridge, Dublin. Picture credit: David Maher / SPORTSFILE
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Wednesday 8th Dec 2010
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